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People remember what they see more than what they read. This is because we’re able to comprehend visual information much more quickly than text.

This means creating highly engaging and attractive images is essential for social media success — but it’s even more important when you are running paid campaigns. Every dollar counts.

Part of creating high-performing ads is making sure your images are the correct dimensions. With varying photo and image size requirements for each social media platform and fairly frequent updates of these sizes, it can be difficult to keep up-to-date. 

To ensure you know the correct image dimensions for advertising on Facebook, Twitter, LinkedIn, and YouTube, the folks at Dot Com Infoway created the infographic below. The dimensions include both desktop and mobile image sizes. You’re going to want to bookmark this as a reference for when you start your next campaign.