[ad_1] The 2015 B2B Lead Generation Report found that “generating high quality leads is still the top issue for 59 percent of marketers.” Identifying qualified prospects is an ongoing responsibility for companies. And it shouldn’t be taken lightly. Most B2B purchases involve large sums of money,...

[ad_1] Payday loan legislation out of Florida Democrats and Republicans constantly have heated debates regarding new legislation, party issues, and everything in between. While this seems to be the norm, there is one issue that both parties seem to have agreed upon: payday loans. You read...

ThinkstockPhotos-458686061-230697-edited.jpg Meta descriptions. Blegh; sounds complicated, right? Two years ago if someone would have asked me about a meta description I would have assumed they were trying to talk nerdy to me. It sounds like code, and something that is way over my head.

[ad_1] When I tell others my company grew its conversions by 20% month on month, they usually ask me two things: “What should I track? And how often should I track it?” Like all great advice, the answer is simple: it depends. But, the answer...

[ad_1] Getting rid of the social widgets Your mom might not be around to yell at you to clean up your website, but it’s still a good idea. Social Box is here to help streamline your company’s site into a sleeker interface that isn’t overrun by...

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These days, the competition for audience attention is fierce, and nonprofits often don’t have the resources or time available to compete with 7 to 8 figure big-brand marketing budgets. Marketing teams at budget-conscious organizations have another asset that they can rely on— their creativity.

[ad_1] Website UX, or user experience, covers a wide range of factors. But at its core, UX is essentially about the human experience on a website. So how do we know that a website offers a good user experience? We may think we’ve done everything...