As the Content Director at an inbound marketing agency, I cringe when I visit our company’s blog and see that the most recent post was from more than a week ago. But sometimes, it just can’t be helped.
[ad_1] If your customer retention rate looks more like the jagged drop off of a cliff instead a glorious mountaintop – you know you’re in trouble. Assuming you’ve got all the major pieces of the puzzle put together — you’re gathering relevant data, creating tailored...
[ad_1] At some point or another, whether you’re a serial entrepreneur, dissatisfied with your desk job, or hoping to just generate some fooling around money, everyone has a business idea. Most of them don’t go anywhere. Sometimes it’s because they’re just not very good ideas, but...
A well-executed survey has the power to uncover insights that you can use to hone your strategy, shape your product, gauge customer satisfaction, and more.
While it's temping to share your findings right away, sometimes it's better to pause and reflect. By taking time to find the story in your data, you might find a way to share your findings that is far more valuable than a bunch of jumbled stats and takeaways.
A well-executed survey has the power to uncover insights that you can use to hone your strategy, shape your product, gauge customer satisfaction, and more.
While it's temping to share your findings right away, sometimes it's better to pause and reflect. By taking time to find the story in your data, you might find a way to share your findings that is far more valuable than a bunch of jumbled stats and takeaways.
[ad_1] Aside from being at the forefront of technological innovations, what else does industrial titan General Electric excel at? Believe it or not, it’s digital marketing. General Electric’s strategic approach to its online marketing campaigns are admired by both seasoned and rookie marketers alike. From participating...
[ad_1] Everyone knows they should be A/B testing. Except most actually shouldn’t. Sure, making a few tiny changes that result in big conversion lifts sound nice. But those flash in the pan results typically stem from countless other tests that didn’t net a single improvement. OR, the split...
[ad_1] For all of the paper-loving compulsive organizers out there If you are anything like I am, you love the tactile feel of crafting words and art in your favorite Moleskine notebook. If…you are still like I am, you have dozens of notebooks that once filled,...
People often joke about coming down with "a case of the Mondays," but for science writer Bahar Gholipour, Tuesday is the real worst day of the week.
As Gholipour noted in a story for New York Magazine, "Why Does Time Seem to Slow Down on Tuesdays?", Tuesday is the day when "last weekend feels like it was ages ago," while next weekend still feels "ages away."
[ad_1] In a marketing world that’s buzzing with phrases like “marketing stack integration”, it’s no big surprise that Google is in the early stages of releasing a new suite of enterprise-level products that together, form a more comprehensive platform. Google Analytics 360 aims to help...
