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You've probably heard how paramount blogging is to the success of your marketing. Without it, your SEO will tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. Need I say more?

So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can't consistently blog?

[ad_1] For B2C businesses, content personalization is a no-brainer. Customers love the fact that something has been recommended just for them.  But what about businesses that market to other businesses? Do they get the same value out of personalized content?  A recent study from Seismic...

[ad_1] Texas Governor site, built by non-Texans With nearly 30 million residents, Texas is home to the Silicon Hills of Austin and is rich with talent in the tech industry. There are thousands of tech companies within the state’s borders, and hundreds of web design firms....

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When it comes to Excel, here's a good rule of thumb: If you start to do something manually, it probably means there is an easier way to do it. Whether you are trying to remove duplicates, do simple calculations, or sort your data, you can almost always find a workaround that'll help you get it done with just a click (or two) of a button. 

But if you're not a power user, it's easy to overlook these shortcuts.

[ad_1] Which professions are most likely to kill a marriage? A successful marriage depends on a lot of factors — a strong emotional bond, realistic expectations, a lot of trust, and clear communication, just to name a few. But to what extent does your career choose...

[ad_1] Experiencing loss Everyone has been there. You copied an important address or detail from a webpage to your clipboard, switched tabs, accidentally clicked that stupid cat video that has been filling up your newsfeed, copied THAT and sent it to your sister (because she digs...