As the old adage goes, a picture is worth a thousand words. And with marketers steadily increasing their visual content budget year over year, it seems that this visual exchange rate now carries even more weight.
In terms of visually displaying information, infographics serve as an ideal way to convey a complex idea in an interesting and manageable format.
[ad_1] What is the purpose of a landing page? To acquire valuable information from prospects that will allow you to market to them effectively, right? It’s a simple transaction. You, the marketer, lay your offer on the table. If the prospect finds your offer valuable enough, they’ll...
[ad_1] A lot of times when businesses and marketers are developing or researching strategies to improve their ad campaigns, most resources will focus on new features, cutting-edge strategies, and the hottest, newest technique out there. While it’s often both helpful and valuable to stay up-to-date...
Here is some content we created for one of our clients: ...
[ad_1] Comparing Snapchat and WhatsApp SMS marketing is taking a turn as WhatsAppers are becoming more likely to send messages, photos and videos than Snapchatters. Ever since they introduced deep linking, Snapchat has been popular among marketers who utilize the SMS arena. As the messaging platform continues...
From changes in consumer behavior to evolving social media algorithms, the marketing world is constantly progressing. To be successful, today's marketers need to have an advanced skill set that covers everything from content creation and social media to web behavior and analytics.
What skills do marketers need most to keep up with the industry and do their jobs well?
[ad_1] Marketing technology is moving at a rapid pace that is enabling businesses to reach more potential customers and better engage existing ones. So, if you are still stuck with excel sheets and manual outreach processes, it’s time to reexamine how you can bring in...
Here is some content we created for one of our clients: ...
[ad_1] The social media tool Chances are if you do any social media marketing, you’ve heard of Buffer. Buffer is a social sharing and scheduling tool based in California. If you are not familiar with Buffer, it is a faster, easier way to share what you...
Having an idea is one thing; executing on it is another entirely.
Ideas come to us in all shapes and sizes, in all levels of importance, and at all different times of day. Sometimes, we get inspired by something we read online and want to capture it and comment on it. Other times, we come up with an idea out of nowhere and want to jot it down, or say it out loud into our phones before we forget it.
