[ad_1] It just keeps getting better for marketers Does your company advertise on Facebook? If not, now might be the time to invest—Square and Facebook recently paired up, and the result is a streamlined, comprehensive, affordable way to put your information out there and start getting...
This post originally appeared on HubSpot's Agency Post.
More and more companies and agencies are establishing remote working options for employees as flexibility in work schedule and location has become an important benefit for top talent.
[ad_1] Facebook is always adding to the multitude of ways that advertisers can reach their ideal audience. Thanks to the latest rollout to both Power...
[ad_1] Get noticed, be remembered Standing out in a job hunt is like successfully getting a clearance priced TV during Black Friday at Walmart: exasperating, yet rewarding if you can pull it off. The loads of different advice on how to get noticed is just as...
This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales.
Think the decisions you make every single day are guided by taking all the information that's available to you into consideration?
Turns out that's not always true.
[ad_1] It’s the great marketing paradox. We spend hours brainstorming and months testing the copy of our calls-to-action, but whether we ask our users to Sign Up Now, Start a Free Trial, Get Started, Request Access, or Learn More, all we really want them to...
[ad_1] Late last year, I started hearing rumblings that Facebook was working on a series of free training resources for marketers. Since I run a...
[ad_1] Spammers can be harmful to your company Have you ever received those weird comments on your Facebook page about “Someone finding bad pictures of you” or “Click here to get Taylor Swift’s phone number?” On a personal page it’s just annoying, but on a business...
Every time I write, my goal is to write easy-to-read sentences.
I never want my audience to stumble or slow down or start a sentence over. That’s why, whenever possible, I use simple words instead of jargon, periods instead of semicolons, and active voice instead of passive voice. Most importantly, though, that’s why I strive to write concisely.
[ad_1] A study found “that websites with a stronger emotional impact produced a greater intent to buy.” Appealing to your audience’s emotions creates a connection. Whether you’re designing product descriptions or landing pages, your team must aim to evoke emotion into your messaging. That’s why storytelling...
