[ad_1] Saving money is a pain in the ass Saving money seems like an attainable goal, until your usual finances exhaust all of your accounts, and before you know it, you’ve used everything with nothing saved. It seems easier to just revert back to our childhood...
Setting up proper SEO for your website is no easy feat -- especially when you're dealing with constantly changing algorithms. However, as search engines continue to evolve, it’s becoming more and more important for marketers to keep their content fresh and properly optimized.
[ad_1] A viable market There is a new frontier for marketers. Virtual reality products are finally hitting the market. After several decades, virtual reality (VR) and augmented reality (AR) technologies are finally releasing commercially viable products to create and consume immersive experiences. As such, marketers have...
It's no secret that internet users are no strangers to seeking out the information they need online -- in fact, Google now processes over 40,000 search queries every second.
And as the volume of search queries continues to climb, advertisers are recognizing an opportunity to introduce a number of different types of ads. (Think: pop-up ads, autoplaying video ads, and the dreaded mobile ad that takes up the entire phone screen.)
[ad_1] What’s all this chatbot goodness? Chatbots are computer programs designed to talk to you as if it were human, and you’re probably already using them whether you know it or not. Some are even positing that chatbots will replace webpages. True or not, they’re increasingly...
Many blogs -- including this one -- end each post with a call-to-action that leads to a landing page.
But the question is ... are readers noticing your blog's CTAs?
The problem with static CTAs at the bottom of each blog post is that after a while, visitors learn to tune them out.
[ad_1] One of the most common questions I get from advertisers is regarding the number of conversions that Facebook reports. They feel that the number...
[ad_1] Imagine…You’ve run a Facebook ad campaign for about three weeks and suddenly, a few things start to happen.First, you’ll see your cost-per-click go up. Next, you’ll notice that your ads’ frequency rate is up in the sky.So you log into your Facebook Ads Manager, and...
[ad_1] Close your eyes and picture a scientist When one conjures an image of “scientist” in their mind, they often picture someone in a white lab coat attempting some brilliant experiment. What may be a more accurate depiction is someone pouring over hours and hours...
Technically, your boss owns your professional time. That means it's perfectly within her rights to reprioritize what you're working on if she thinks doing so is the best thing for the team.
But even good bosses can have a hard time understanding what's being sacrificed when they assign new tasks and projects.
