[ad_1] As a marketer, you create tens of Facebook ads each month. You spend hours tweaking your ad visuals and messages. But… are you even targeting the right audience?Here’s a confession: I used to be so overwhelmed with increasing our company’s ad conversions that I completely...
[ad_1] Share Tweet Share Share Email nuTonomy employs self-driving taxis in Singapore Self-driving vehicles are hardly a new concept, but nuTonomy — an autonomous vehicle company created at MIT and based in Singapore and Massachusetts — has taken the ambitious industry to a new level by installing an entire self-driving fleet...
Visual content garners a huge amount of engagement on social media. There's a reason why 71% of online marketers use visual assets in their social media marketing: People respond to it.
Being able to share this content across multiple platforms, then, is an asset. And one of the best ways to do that is to link Instagram to Facebook -- that increases the number of eyes on your visual content.
[ad_1] You’ve rolled out a lot of marketing tactics to boost traffic for your website. After copious amounts of content production, sharing, social engagement, and even paid ads, you feel like you can finally celebrate because your site is now pulling in tens of thousands...
[ad_1] Instagram Stories is basically a carbon copy of Snapchat. From the drawing features, to movable text, to 10-second video, evenFrom the drawing features, to movable text, to 10-second video, even Instagram’s CEO can’t deny that it’s basically the same thing.However, even though Instagram’s Stories...
[ad_1] Share Tweet Share Share Email From kid to bigger kid Throughout my 22 years, there have been numerous occasions where I’ve stated, “Future Taylor can deal with that.” What I did not anticipate is that Future Taylor would actually begin transitioning into adulthood so soon. I would venture to guess this...
You and I sift through a lot of data for our jobs. Data about website performance, sales performance, product adoption, customer service, marketing campaign results ... the list goes on.
When you manage multiple content assets, such as social media or a blog, with multiple sources of data, it can get overwhelming.
[ad_1] Continue watching. These two words are infamous in the world of video streaming. When consumers are hooked, they want more to watch. “Content marketers should consider the binging trend a sort of case study. All of the elements that make us binge are lessons,” says Kari...
[ad_1] Super Bowl ads sell for about $5 million per thirty seconds. Over the last five seasons, that number has risen by an average of 11% year over year.The Super Bowl has brought in about $5 billion since 1967 (when adjusted for inflation).Not too shabby.But not...
[ad_1] Share Tweet Share Share Email You should already have one Any savvy business owner or entrepreneur knows that having a LinkedIn profile is critical, but how do you utilize your presence in such a manner as to make the connections that will benefit you most? Being more strategic about your biz The...
