[ad_1] Sure. Your headline is important. So too is the supporting copy.A clean, distraction-free design. And a compelling CTA.But those are just table stakes. They get you to industry average conversions. Not beyond.Your ad ROI is only as good as your offer.Here’s why, and how to...

[ad_1] It wasn’t too long ago Yahoo! was on top… So many people believe that Facebook is invincible, while others think they’re just the flavor of the month (or decade, whatever). No matter where YOU are on the spectrum, consider this – Yahoo! has evolved into...

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Data_Viz_Resources.jpg

Whether you’re writing a blog post, putting together a presentation, or working on a full-length report, using data in your content marketing strategy is a must.

Using data helps enhance your arguments by make your writing more compelling. It gives your readers context. And it helps provide support for your claims.

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Data_Viz_Resources.jpg

Whether you’re writing a blog post, putting together a presentation, or working on a full-length report, using data in your content marketing strategy is a must.

Using data helps enhance your arguments by make your writing more compelling. It gives your readers context. And it helps provide support for your claims.

[ad_1] Most social media sites start out as being purely user-friendly and slowly shift towards being marketing-friendly, too. Over time, sites like Facebook, Pinterest, and Twitter went from focusing all on the user to adding features like ad platforms and analytics information for businesses.Instagram has...

[ad_1] What makes customers purchase? One of the most important aspects of any industry is seeking to find out why customers behave the way that they do. What makes them interested? What makes them click “buy”? An abundance of research has gone into finding answers to these...

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Brand_TLD.jpg

For marketers, the domain name system (DNS) can be a little tricky to navigate.

If you've ever been tasked with buying a domain name, you've probably heard of terms like hyper text transfer protocol, subdomains, top-level domains, and more. Now, whether or not you remember the function of each part is an entirely different story ...

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Brand_TLD.jpg

For marketers, the domain name system (DNS) can be a little tricky to navigate.

If you've ever been tasked with buying a domain name, you've probably heard of terms like hyper text transfer protocol, subdomains, top-level domains, and more. Now, whether or not you remember the function of each part is an entirely different story ...

[ad_1] Social media continues to evolve and niche It’s natural that whenever something gains popularity, others attempt their own take on the item at hand. Such is the case with Snapchat, the popular, temporary photo-sharing app that has become less of a form of communication and...