[ad_1] Advice to your former selfIn three weeks, I’ll be turning 23 (while I know this isn’t old, I never thought I’d be this old.) With this in mind, I’ve been asking all of my friends and family members the same question: “If you could...
[ad_1]Do you ever find yourself mindlessly scrolling on your phone -- just tapping away at your various apps to see what’s going on?It’s my go-to method for killing time when I’m commuting or waiting for my TV show to return from a commercial break....
[ad_1] With all the hype surrounding social media in recent years, it’s easy to forget that email remains the most potent channel for driving business today. Why? Because people prefer to receive emails from companies – more than any other form of communication. It sounds...
[ad_1]Facebook quietly rolled out a big update for brands utilizing Canvas: The ability to create audiences of people who have engaged with that content.Let’s take a closer look at Facebook Canvas and the importance of Facebook Canvas Custom Audiences.What is Facebook Canvas?Earlier this year,...
[ad_1]Instagram has more than half a billion users, so it is chock full of compelling visual content that engages users day in and day out.It’s a great tool to leverage your brand and appeal to customers — and it’s being used more and more...
[ad_1] Insta-what?For the last few weeks, there’s been buzz in the social media world about Insta pods: a rendition of high school cliques featuring social media influencers and brands. These pods, or groups of influencers, use a “masses in numbers” approach to grow engagement, attract...
I’m a sucker for a good infographic. Sometimes, it seems like it’s hard to come across a truly remarkable one -- one that’s achieved the perfect trifecta of good design, readability, and reliable data. But when they’re well-executed, infographics work wonders, transforming complex topics and dry statistics into visually enticing content. They’re liked and shared on social media 3X more than any other type of content. And, as a result, they can be an excellent tool for driving more traffic to your website.
But here’s a fun fact: Infographics can also be a helpful device to generate more leads.
[ad_1] You’re not alone.In a saturated market, your e-commerce business is constantly competing to distinguish itself from other companies. It’s especially difficult when these businesses offer the same promotions to similar audiences. You may sell the same types of products like your competitors. Your e-commerce...
[ad_1]Jon Loomer is a digital marketing consultant with a unique perspective on social media. He was introduced to Facebook in 2007 while with the NBA (back before Pages) and has been using Facebook for business ever since. Stay in touch by liking his Facebook...
[ad_1]Facebook remarketing campaigns are the hidden gem of the advertising world. While many advertisers use Facebook remarketing tactics, they’re often only targeting past website visitors and neglecting the wide range of other Facebook ad audiences.That’s an unbelievable waste of potential.You know what’s even crazier? People actually...
