It's hard to generalize about "the state of marketing" in the world when marketing looks and feels different depending on where you are.

Just like location, technologies, culture, and politics affects consumer behavior, it also affects how marketers, well ... do marketing. Marketers in Asia-Pacific might find themselves with different priorities, challenges, and practices than marketers in Latin America, or in Europe, or in Australia and New Zealand, and so on.

This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales.

Have you ever seen a basketball team abruptly go ice-cold during a game? Out of nowhere, they’ve missed 13 straight shots and are down by 20 points. As the team heads down the floor for their next possession, you think to yourself, “This time they have to score. They’re due.”

Everyone and their mother seems to have a strong opinion about work-life balance.

Some argue that balancing career and lifestyle is necessary for your overall happiness. Others argue that the concept of "balancing" your work and your life, which implies that the two are on par with one another, is plain old wrong. Still others argue the whole thing is completely imaginary and unrealistic, and that we're making ourselves unhappy by pursuing it in the first place.

Everyone and their mother seems to have a strong opinion about work-life balance.

Some argue that balancing career and lifestyle is necessary for your overall happiness. Others argue that the concept of "balancing" your work and your life, which implies that the two are on par with one another, is plain old wrong. Still others argue the whole thing is completely imaginary and unrealistic, and that we're making ourselves unhappy by pursuing it in the first place.

This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post.

Don't use more than three typefaces. Follow a grid. Keep it simple. 

You've heard these common design rules repeated over and over again -- by your teacher, your art director, and even that friend who uses Microsoft paint to design his band posters.

This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post.

Don't use more than three typefaces. Follow a grid. Keep it simple. 

You've heard these common design rules repeated over and over again -- by your teacher, your art director, and even that friend who uses Microsoft paint to design his band posters.