We’re kind of having a problem in content marketing right now. You see, everyone is creating content.
In fact, according to Content Marketing Institute's annual survey, 88% of B2B respondents are using content marketing. But this is just a statistical percentage. It gives no indication of the sheer volume of content that is being produced.
[ad_1] The newest trend in marketing It never ceases to amaze me how quickly the smallest trend or video can go viral within a manner of days. Such is the case with the latest meme “Damn Daniel”. In a compilation of Snapchat videos, a high school student...
This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post.
Every Friday, our team comes together for a weekly reflections meeting. It's our "touchy-feely-kumbaya" moment where everyone has an opportunity to open up and share what's on their mind.
This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post.
Every Friday, our team comes together for a weekly reflections meeting. It's our "touchy-feely-kumbaya" moment where everyone has an opportunity to open up and share what's on their mind.
[ad_1] Strategies for boosting customer retention and fostering customer loyalty abound. But among companies that seek to build, sustain, and grow their customer relationships, few seem to talk about community outreach. It’s kind of understandable. In a marketing climate that’s increasingly data-driven, it’s sexier for...
[ad_1] Strategies for boosting customer retention and fostering customer loyalty abound. But among companies that seek to build, sustain, and grow their customer relationships, few seem to talk about community outreach. It’s kind of understandable. In a marketing climate that’s increasingly data-driven, it’s sexier for...
[ad_1] Watch a video walkthrough of Facebook Canvas here… Facebook Canvas is a pretty amazing way to provide users an immersive, mobile experience through ads. How...
[ad_1] File under: If it seems too good to be true, it probably is too good to be true. Late last year, SwanLuv, a Seattle-based startup began promising engaged couples loans of up to $10,000 to finance their weddings. The startup told couples that they could...
Copy is writing that sells, so by definition, it has to be compelling.
Does your copy also have to be concise? Yes. Does it have to be clear? Absolutely. Brevity and clarity will ensure that your message is digestible, which is important if you want your words to be read and understood with ease. That said, the clearest, most concise copy ever written is still a bust if it doesn’t compel its readers to act.
[ad_1] “Why did we hire you?” This is one of the last questions a marketer wants to hear from their boss. If they have to ask what contributions you’re making to the company, then you may want to prepare yourself for a summons to their...
