[ad_1] Payday loan legislation out of Florida Democrats and Republicans constantly have heated debates regarding new legislation, party issues, and everything in between. While this seems to be the norm, there is one issue that both parties seem to have agreed upon: payday loans. You read...

ThinkstockPhotos-458686061-230697-edited.jpg Meta descriptions. Blegh; sounds complicated, right? Two years ago if someone would have asked me about a meta description I would have assumed they were trying to talk nerdy to me. It sounds like code, and something that is way over my head.

[ad_1] When I tell others my company grew its conversions by 20% month on month, they usually ask me two things: “What should I track? And how often should I track it?” Like all great advice, the answer is simple: it depends. But, the answer...

[ad_1] Getting rid of the social widgets Your mom might not be around to yell at you to clean up your website, but it’s still a good idea. Social Box is here to help streamline your company’s site into a sleeker interface that isn’t overrun by...

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These days, the competition for audience attention is fierce, and nonprofits often don’t have the resources or time available to compete with 7 to 8 figure big-brand marketing budgets. Marketing teams at budget-conscious organizations have another asset that they can rely on— their creativity.

[ad_1] Website UX, or user experience, covers a wide range of factors. But at its core, UX is essentially about the human experience on a website. So how do we know that a website offers a good user experience? We may think we’ve done everything...

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It's that time again. You've spent countless hours creating and executing a campaign, and now you're finally ready to present the results to your boss. You've rehearsed your presentation meticulously, and feel great about the whole deck ... except that one slide that shows a report that doesn't quite make sense.

Even though the rest of your data is compelling, you know your boss will somehow find a way to focus on the one chart that isn't. 

[ad_1] You know the power of word-of-mouth advertising. In fact, you swear by it. But what marketers usually miss is that word-of-mouth advertising isn’t something that always has to happen completely organically. With a little strategy, you can encourage customers to spread the word. Online businesses...