[ad_1]At a first glance, the thought of writing a blog post or copy for your email campaigns doesn’t seem so difficult. You’ve read a million and one of each before, so how hard could it really be?As it turns out, the answer to this...
[ad_1] The art and science of historyHistory is an art as much as it is a science, a mixture of myth and legend and the truth, and then distilling them together to produce the mostly accurate version of what really happened—depending on who’s telling the...
Did you know that it only takes a tenth of a second to make a first impression?
In other words, when you meet someone for the first time, you need to be on your game from the very beginning. This includes being aware of everything from the words you choose to the body language you convey.
[ad_1] The majority of customers use multiple devices on their journey to purchase. And they’re gonna take nearly a dozen ‘touches’, too.Case in point: people who receive choreographed emails + ads are “22% more likely to purchase” than those that only receive one or the...
[ad_1]As the popularity of streaming video with Facebook Live continues to rise, new tools are being provided to marketers. One of the most exciting recent developments is the ability to stream webinars to pages and groups via Facebook Live.Let’s take a closer look at...
[ad_1] Gender equality (for real)All too often do we women have to defend our capabilities in professional spaces – not because we lack anything, or because we are less capable of our male counterparts, but because the historical and common misperception is that gender is...
[ad_1]After working in my role here at HubSpot for almost eight months now, I’ve started to go into autopilot when I turn on my computer every morning.I open up my email app, my calendar app, my organization and productivity app, my grammar-checking app, my...
[ad_1] When it comes to moving people and making deliveries, few companies are more widespread and more widely-recognized than Uber. But how do they do it? And what can we learn from them? As it turns out, there’s a great deal of data being collected,...
[ad_1]Facebook is quietly introducing a big update to dynamic ads today that should be a positive enhancement for smaller e-commerce brands — if not all e-commerce brands. Beginning today, some advertisers will be able to show dynamic ads to users who have browsed multiple...
[ad_1] Interview bluesI will never get tired of talking about how much I hate interviews. The idea that a series of questions and a brief dialogue determines the course of so many careers is mind-boggling – but what else can employers do? They can’t spend...
