11 Jan Photography & Videography at Desert Barbell Gym
If you are interested in powerlifting or strength training, then you will have heard of Desert Barbell. Often seen as the #1 Strength Training and Powerlifting Community in Dubai, they organize powerlifting meets and get togethers with seminars and training. You might have heard them on the Physical Training Company’s podcast episode #37, the guys who run Desert Barbell are some of the most knowledgeable strength coaches with vast experience at elite levels.
Some of the videos that we created for Desert Barbell included landing page videos for their website to help enhance conversion rates, as well as content for social media. When creating content, it is supremely important to consider the channel the content is meant to be distributed for, as well as the wider strategy. A YouTube video for example would need to be very engaging and dynamic in the first few moments if there is any hope of retaining viewers beyond 30 seconds.