How to Write a Great Email Signature: 9 Tips With Real Examples

The average office worker sends 40 emails per day. That's 40 opportunities to market yourself and your business in those individual emails you send, every single day.

A lot of people treat their email signatures like an afterthought, which makes for a real missed opportunity. Those signatures are a chance for you to make it clear who you are, make it easy for people to reach you, and give people a place to go to find out more -- either about you, about your business, or about something you're working on.

Why Microsoft is getting in on the cannabusiness

[ad_1] They’re headquarters are in Washington, afterall In a collaboration the likes of which we’ve never seen before, Microsoft will team up with a cannabis industry startup to provide software and tracking solutions for the sale of legal marijuana. From seed to sale Microsoft, which is headquartered in...

We Just Announced 100+ INBOUND 2016 Sessions: Here Are the Top Picks For Every Kind of Marketer

Every fall, we gather thousands of marketers and salespeople in Boston for our annual INBOUND event -- it’s where the inbound movement gathers to connect, get inspired, and learn.

Today, we added our first 100+ breakout speakers to the lineup, which already includes Alec Baldwin, Gary Vaynerchuk, and the creators of Netflix’s “Making a Murderer.”

Mattersight tech matches callers to call center staff #genius

[ad_1] Solving a huge call center challenge with tech Imagine a world where you called a customer service line and actually got an answer to your question and didn’t end the call by smashing your phone against a wall. Sounds crazy, right? Well, not to the...

Reasons Inbound Marketing Campaigns Fail – And What To Do About It! [Infographic]

23 Must-Have Tools for Your Marketing Stack

[ad_1] It’s time to upgrade your SaaS marketing team. With the right tools, your staff has the opportunity to acquire new users, offer quality customer service, and boost retention rates. However, some businesses shy away from experimenting with new tools. “New technology can be scary, and you don’t...

10 Burning Questions That You Can Answer by A/B Testing Your Facebook Ads

[ad_1] In 2015, AdEspresso analyzed 37,259 Facebook ads and found that most companies only have one running ad while the best use tens or even hundreds of different ads.Why would a company run hundreds of ads at once?After all, the potential likes and shares will be...

Working more doesn’t mean getting more done #productivity

[ad_1] Work less and do more “You can only do so much.” I don’t know where I heard that and I’m not sure what it was directed at, but certainly it is apropos when talking about how many hours you put in at the office. A...

7 AdWords Extensions You Should Utilize to Improve PPC Conversion Rate

[ad_1] Every AdWords advertiser wants more relevant clicks on their ads. The more relevant the click, the higher the chance that a visitor will convert into a lead and possibly a customer! If you’re looking to improve your PPC conversion rates by increasing your qualified...

How Conversion Barriers Can Actually Improve Customer Retention

[ad_1] Joanna Prospect needs a solution. After Googling some pertinent keywords, she comes across your site. The first thing she sees is a CTA pushing her to sign up for a free trial that promises to address her every need. “This could be the answer...