[ad_1] Share Tweet Share Share Email The great divide Also called “iGen” or “centennials”, Gen Z is what’s coming after millennials. According to the most common calculations, the youngest of GenZ are in kindergarten and the oldest are just entering college. But there’s a good argument to put the division earlier....
When was the last time you felt bad about something you did -- or didn’t do?
For me, it happened about 30 minutes prior to typing this sentence. I left the house later than I had planned, because I allowed extra time for my workout. I felt guilty for dedicating time to my own stuff, when I knew I had a looming deadline.
[ad_1] Michelle Phan, the founder of makeup subscription service Ipsy, started her entrepreneurial journey making videos demoing different makeups and showing viewers how to achieve particular looks.8.3 million YouTube subscribers later, she has a makeup line, a book, over a billion views overall, and a company—Ipsy—which...
[ad_1] Share Tweet Share Share Email Welcome to the smart fridge I don’t think it’s asking too much to have someone close by who; even if they won’t cook for me; can at least advise on what groceries to buy based on my budget, my diet and my likes and dislikes. Until...
People spend twice as much time online as they used to 12 years ago. And while we say it a lot, the way people shop and buy really has changed, meaning offline marketing isn’t as effective as it used to be.
Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means that you need to meet them where they are already spending time: on the internet.
[ad_1] Share Tweet Share Share Email Haptic technology might be the coolest ever This tech will reach out and touch you, in a good way. Mobile devices do so many things these days. But everything you do is through a screen and, usually, a sound. One company aims to tap into another...
If recent marketing news has made one thing clear, it’s this: Mobile is non-negotiable.
A growing number of us are using mobile as our primary device for accessing the internet -- over a quarter of us interact with our smartphones more than any other object, or human being, for that matter. And content, in kind, has to fit that format, whether we’re consuming it or discovering it for the first time.
[ad_1] Share Tweet Share Share Email Surprise, surprise Remember when Facebook bought WhatsApp back in 2014, and one of WhatsApp’s founders, Jan Koum, went on a tear about how the app’s users’ privacy wouldn’t be invaded and your personal information wouldn’t be shared with Facebook? Remember how you totally bought that...
Email's relevance and impact for nonprofit organizations continues to grow. According to the M+R Benchmark 2016 report, email lists for nonprofits grew by an average of 14% in 2015, outpacing their average churn rate of 11.4%.
[ad_1] Do you find Facebook ad reports boring as hell?Are you tired of spending so much time optimizing your ads?Allow me to show you how you can optimize any online ad campaign on a whim.I’ll start with a story. My story.In the early days when...
