[ad_1] Promotion was easy in the 1960s. Advertise on one of THREE networks. The one local newspaper. Maybe one of the few radio shows. Things have changed a bit since then. We’re talking thousands of channels. Multiple devices. A never-ending Long Tail. Not to mention, technological disruption that (a) erodes,...
[ad_1] Your open rates decline. Click rates, falling.‘Subscriber recency’ sets in, resulting in declining performance across the board.So what now?You send more email. And at first, it pays off handsomely. The increased frequency – at volume – works at first. And then? Over optimization. People ignore. Complain....
[ad_1] Watching your dream become reality We all know the old adage, “If you want something done right, you have to do it yourself”. New project management system, Leantime, fits this mold with the slogan, “Build it right from the start”. The idea is simple: Leantime is...
On Tuesday, Instagram introduced Instagram Stories, a new feature with remarkable similarities to Snapchat.
Stories provides Instagram users with a place to share posts at a higher frequency. While Instagram photos are typically reserved for perfectly composed shots, Stories allows you to share the little moments that may not be as picture-perfect.
[ad_1] The fear of Big Brother Only 1% of consumers trust advertisers with their data. This finding isn’t inherently all that surprising. Almost since the inception of the internet, at least for the last 10-15 years, web users have feared handing over their data. Turns out, people can...
Let's face it: 2016 (so far) has brought about a number of shocks, surprises, and setbacks for businesses -- from stock market instability to events like Brexit. And as a result, it's likely that many people are likely feeling a little less certain about their strategies than they did a year ago.
[ad_1] The joy of airports I have always been a fan of complaining about traveling. Not about actually checking out different places and vacationing, but about the actual act of traveling. Flying, especially, is what garners the bulk of my complaints. Aside from being packed into a...
